July 2026 - Dec 2026, Office of the MA Attorney General, Andrea Joy Campbell
Skills: Content Ideation, Photo Staffing & Offloading, Vertical Video Clipping, Print Graphics, Mailchimp, Trend Reports, Filming/Event Briefs, Copywriting, Mass.gov, Adobe InDesign, Photoshop, Lightroom, Premiere Pro
I work within the MA Attorney General's Digital team on a variety of deliverables for internal & external audiences.
Hover over images for social copy.
Illegal Texts from Your Landlord
This was an educational carousel I pitched to spread awareness about the Office's Landlord & Tenant Guide in a digital-first format. It became the account's third highest viewed post of the year on Instagram, with 86% of viewers not following the account; the post's reach was amplified by shares and saves, as the format made tenant rights accessible.
Reposting Because I Care About _____ Carousel
This pitch uplifted the Office's active lawsuit against threats to the Endangered Species Act using a high-velocity format to quickly spread the word, receiving a 37% repost & share to like ratio.
Remarks Clipping
I review long-form footage of the AG's remarks and cut them into vertical reels with captions for social platforms.
Photo Staffing
Below is a collage of photos I've shot & edited in Adobe Lightroom while staffing the AG.
Graphic Collateral
At the end of the page is a collage of digital & print graphics I created for the office.
Massachusetts, ever gotten one of these texts? They may be illegal. If you don't know your rights, you can't know if they're being violated. Check out our Guide to Landlord and Tenant Rights to learn more: mass.gov/ago/rentersrights
Massachusetts, ever gotten one of these texts? They may be illegal. If you don't know your rights, you can't know if they're being violated. Check out our Guide to Landlord and Tenant Rights to learn more: mass.gov/ago/rentersrights
The Trump Administration is trying to gut the Endangered Species Act - one of the most critical tools we have to protect our environment. We're in court to protect the endangered species that call Massachusetts home.
The Trump Administration is trying to gut the Endangered Species Act - one of the most critical tools we have to protect our environment. We're in court to protect the endangered species that call Massachusetts home.
Elections Creator Briefing
Elections Creator Briefing
BECMA Fireside Chat
AIM Conference
BECMA Fireside Chat
Elections Creator Briefing
Elections Creator Briefing
NDAA Conference
Ask the AG Elections Quote Screenshot
Bluesky Screenshot Graphic
Primary Election Registration Story Post
My team works hard every day to support Massachusetts residents, no matter who you are or what your zip code is. If you need help, my office is here to help. Swipe through to learn about the different hotlines you can call 📞
It's time to use your civic duty to the maxx. Make sure you vote by or on November 3rd!
Sports Betting Print One-Pager
